Responsibilities:
  • assist in managing social media communications
  • brainstorm campaigns
  • manage URBANE's social media platforms - Facebook, Twitter, and Instagram
  • create dynamic and attractive written, graphic, and video content for social media posts, promotionals, and campaigns on URBANE's Instagram, Facebook, and Twitter platforms
  • use analytics tools to gauge the success of campaigns
  • research industry innovations, techniques, and tools
  • optimize content following search engine optimization (SEO)
  • update posts to include relevant keywords for search engine optimization (SEO)
  • prepare reports on campaigns based on analytics​
  • creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
  • assists social media management with large projects, events, and community management
  • works as part of a team to develop large social media campaigns
  • analyses and reports audience information and demographics, and success of existing social media proposes new ideas and concepts for social media content
  • works with marketing and social media team members to coordinate ad campaigns with social media strategy
  • write and distribute e-newsletters to subscribers
  • uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits
Qualifications:
  • graphic design skillset required
  • have an excellent knowledge of Facebook, Instagram, and Twitter
  • analytical skills preferred
  • ability to proofread
  • have excellent communication skills
  • have eagerness to learn about new innovations and software
  • have excellent time management skills
  • degree in communication, marketing, or social media is a plus
  • prior experience in marketing or social media is preferred
  • able to work on a team, as well as alone with little supervision; must be self-motivated
  • high school diploma, GED, BS degree in English, journalism, communications, or relevant field preferred; years of experience is acceptable
Interested applicants must email resume and sample work or portfolio to theurbanemag@gmail.com. Type "Social Media Assistant Manager Application" in the subject line.